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I went undercover on Ashley Madison to find out why women cheat


Ahhh…..insight from a PhD no less…

Leon Pereira PhD, Psychologist, Kaneohe, Hawaii

“Honey, I have to join Ashley Madison.”

So began the pitch I gave my wife to let me join the marrieds-looking-for-affairs website, AshleyMadison.com. It would be part of my research into women who cheat, why infidelity is increasing, and what can be done to possibly affair-proof a marriage. I proposed to “cheat” on her for a few weeks, to talk to and attempt to seduce as many women as possible, and get a real-world understanding of why women want to stay married but also need some illicit action on the side.

The Daily Dot

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